Client: Compañía Farmacéutica and Laboratorio Companía Farmacéutica
Country of origin: Costa Rica
Challenge: It was an event that took place during a pandemic. There was a risk that the guests might have not wanted to attend.
Communications tools used: Event, PR.
Result: The members of the Board of Directors and general managements, considered the event a success because of the goals achieved. The event took place at the Costa Rican Convention Center, where all health protocols were followed. It was victorious, with record attendance and no guest was diagnosed with Covid-19 after the assembly.
Testimony: “The doctor Juan José Ruzicka, president of the Board of Directors, manifested in the name of everyone who attended that the logistics, the management of the event, the attendance, and everything in general, turned out the best way it possibly could. And that for “next year, we can’t expect less than what was done this year”