We are proud to share exciting news from EM Marketing & Communication, our partner agency in Argentina. The firm continues to strengthen its leadership in Caribbean tourism promotion with the addition of a new and important destination to its portfolio: Saint Lucia.
EM Marketing & Communication continues its upward trajectory in the communications and tourism promotion industry. Following its successful work with Antigua & Barbuda and Turks & Caicos, the agency led by Elsa Petersen has now been appointed to promote tourism to Saint Lucia across Latin America.
"This is another important step in EM’s journey within the Caribbean region. The trust placed in us by such an inspiring destination with so much to offer as Saint Lucia motivates us to continue moving forward with even greater strength, alongside the outstanding team that helps us build this path every day," said Petersen.
Located north of Saint Vincent and the Grenadines and south of Martinique, Saint Lucia is globally renowned for its iconic Pitons, volcanic peaks recognized as a UNESCO World Heritage Site, among many other remarkable attractions.
The destination, whose capital and largest city is Castries, is also known for its luxury resorts, warm beaches, Creole-influenced gastronomy, and activities such as hiking, sailing, diving—its marine life is truly exceptional—and wellness experiences.
The addition of Saint Lucia to EM’s portfolio validates a journey built on consistency, passion, and tangible results achieved with leading Caribbean destinations such as Antigua & Barbuda and Turks & Caicos. EM is not only keeping pace with the market; today, it is helping define the standard for tourism promotion across Latin America.