LATAMPR concludes the 2024–2025 management cycle led by Elsa Petersen (President) and Matías Alcalde (Vice President), a period marked by internal consolidation, the construction of a shared regional narrative, and the strengthening of collaborative work among members.
A management focused on structuring, professionalizing, and growing the organization
One of the main pillars of this cycle was advancing toward a leadership model less dependent on individuals and more supported by formal processes. The leadership highlights this as the greatest achievement of the period: professionalizing internal operations and granting greater responsibility to the Group’s collaborator, allowing the President and Vice President to focus on strategic vision and new business horizons.
The journey involved significant challenges, including changing the operational profile twice until finding a professional with the level of proactivity, judgment, and management capability required by a growing regional group.
For Matías, this process was key to “thinking more about business and new horizons,” and to reinforcing the importance of profiles that not only execute, but also propose ideas and contribute strategic insight.
A shared regional narrative: a milestone for LATAMPR
During this term, LATAMPR made decisive progress in building a unified institutional narrative agreed upon by all members—an essential step in strengthening its regional positioning.
The leadership acknowledges that further work is needed on documentation and standardization of presentations, but the strategic foundations have already been defined to consolidate a clearer and more coherent operational model.
Complementary leadership focused on consensus
Elsa and Matías agree that the relationship between the Presidency and Vice Presidency was deeply collaborative. Both highlight a participatory, active leadership style grounded in listening.
Matías describes it as a process where “objectives are achieved through flexibility, openness, and the ability to build consensus,” avoiding imposition and prioritizing consultation and transparency.
The extended team played a decisive role. “Each member brings different qualities that complement one another,” they note, emphasizing that this complementarity was key to achieving the cycle’s objectives.
Challenges for the new cycle
LATAMPR enters a new phase with strategic challenges that will shape its regional projection:
- Building a clear and effective operational model.
- Developing a unified and competitive regional cost and pricing matrix.
- Strengthening regional contract management through replicable processes that drive sustainable growth.
Continuity and focus under the new presidency
As incoming President, Matías anticipates continuity and deeper development. His management will focus on reinforcing regional coherence, driving commercial growth, and strengthening the Group’s reputation.
Among his priorities is structuring a regional commercial proposal with a unified cost matrix, capable of competing in larger-scale tenders and ensuring consistency across all markets where LATAMPR operates.
Elsa’s closing remarks and message to the new leadership
As she concludes her term, Elsa steps down with a positive outlook:
“I leave the Presidency with the feeling of having exercised the will of the majority, building foundations that the new management will surely strengthen, and which—after the next Convention in Chile—will be even stronger.”
She also emphasizes the importance of entering a phase of greater administrative, financial, and contractual formality to support outward growth with solidity.
From now on, she will continue as an active member, with a broader understanding of each member’s role: “I will be present when needed, thinking about the whole.”
Personal learnings from the term
Both leaders share personal learnings from this cycle.
Elsa highlights having developed greater tolerance—“as much tolerance as my personality allowed,” she notes humorously.
Matías, meanwhile, states that he learned that “the achievement of objectives is directly linked to commitment and flexibility,” and that positive ambition and enthusiasm were key drivers in sustaining the Group’s progress.
An evolving sector and an expanding network
The incorporation of new members, such as Rafael from El Salvador, reflects a moment of expansion for LATAMPR. Leadership notes that the sector increasingly demands integrated solutions that combine communication, soft landing, and business support.
With strong human capital and new profiles joining, LATAMPR is preparing to consolidate its regional model, capable of responding to the demands of a more complex and competitive market.