Latam PR - Latin American Network of strategic communication consultants

Kamiche Comunicación turns into SMO

“SMO By Kamiche, was born as a response to the need to reinvent in times of a pandemic. And as a result, there are now more satisfied clients with the work the agency is doing”

Client
Country
Kamiche Comunicación Costa Rica
Kamiche Comunicación turns into SMO

Our Approach

Challenge

  • Finding a way to move from the traditional side and update the agency and its services.

Communications tools used

  • Social Media
  • Word of mouth
  • Public Relations

Goal

  • Find a way to renew the agency, adapting it to actual trends.

Strategy

  • Internal changes had to be made in the agency to face the challenges that the pandemic brought, and to be able to find the way to adapt.

Results

  • The name of the agency changed, as well as the logo and its colors, and that’s how SMO By Kamiche was born.
  • The hiring of more capable staff by the agency.
  • The strengthening of the digital department.
  • Our clients started to express their satisfaction with the changes made internally in the agency to be able to innovate and reinvent in times of a pandemic.